Next year will be a
strong growth year for open
source CRM. Early adopters
of open source CRM have been
primarily small businesses
focused on cost-effective,
immediate products. Larger
user organizations have been
tracking the developments in
open source CRM and will
begin to deploy both pilot
and production systems next
year.
Awareness about open source
CRM will also continue to
grow with more coverage in
the press. In particular,
stories about open source
CRM will become common in
the mainstream technology
press and even general
business publications. Many
of these stories will
compare open source CRM with
Software as a Service CRM
and conclude that many
organizations may be better
served with an open source
product.
The primary impediment to
open source CRM adoption
will, ironically enough, be
tied to the increased
awareness about it. As more
mainstream organizations
consider using open source
CRM, they will call for more
business-oriented analysis
of how the products can
improve their financial
results and customer
satisfaction. In addition,
there will be more customer
requirements for integration
of these new open source CRM
systems with existing
technology infrastructure,
which will force vendors to
up their game to satisfy
these customers.
We hope this article
provided you with valuable
information, which will help
you to make more informed
decisions. Please get in
touch with us at
sales@webesolution.com
if you are interested in our
service, or even if you
would just like to find out
more.
